Author: Maryam Ayres
Time for reading: ~2
minutes
Last Updated:
August 08, 2022
Learn how to cook "Advertising tricks for more appetizing food". Delicious recipe.
The advertised products always look perfect on the screen, and as for the qualities, probably everyone is convinced that that detergent can not "cope" with all the stains. That the figure of a supermodel cannot be achieved with that weight loss lotion or food supplement that suppresses appetite. Or that the color of the tooth enamel is affected almost imperceptibly by the toothpaste and our smile could not even come close to that of the ridiculously smiling participants in the ads. Needless to say, the length and type of lashes after applying mascara, which is said to increase the volume and / or density by X percent…
As for food, there is no doubt that they are quite appetizing and their observation leads to increased salivation. But are they really that tempting? We suggest you see some little tricks that make the food from the ads look perfect and very tasty.
In order for the cake to be perfect, the cream is also important. Fluffy and perfect is obtained by placing pieces of cardboard between the layers of the cake, which are then covered with cream. This prevents the countertops from sticking tightly to each other, and the filling between them is bulky.
Mashed potatoes instead of ice cream
In the advertisement, the ice cream is replaced with colored mashed potatoes, which do not run the risk of melting at high temperatures and guarantee excellent photos of the product, preserving its shape.
Plasticine for fixing utensils
Have you noticed that the utensils are always in the right place and at the right angle on the plate with food in the ads? How does it happen that they stay exactly where they should? The answer is - with the help of ordinary plasticine, which is attached to the back of a fork, spoon or knife. Fasteners are sometimes used.
To keep the syrup on the ice cream, another fixing trick is used and that is to cover the dessert with a napkin, which forces the liquid sweetness to stay in the right place without spilling.
Glue or shampoo instead of milkThe milk in the commercials is usually replaced with PVA glue. In this way, the cereals will stay on its surface without sinking. The same goes for the milk added to the coffee - the white liquid just doesn't mix with the aromatic drink. The use of shampoo gives a similar effect to the glue.
Soap bubbles for perfect foam and soda
To make the milk look fresh in the frame, a little soap suds is applied to its surface. And carbonated water acquires irresistible bubbles thanks to soap bubbles and antacids.
Motor oil instead of syrup or honey
The delicious and juicy honey that pours on the TV screen is actually ... ordinary motor oil.
For the syrup on the pancakes, like honey, a very simple furniture polish is actually used.
Alluring steak with shoe polish
The appetizing toasted crust on the meat is obtained with the help of ... shoe polish. For more "color" of the hamburger, rely again on the same trick, using brown paint.
Fresh fruits and vegetables with hairspray or deodorant
If you are wondering how fruits and vegetables in advertisements always look irresistibly fresh, we will tell you that they are sprayed with hairspray to achieve a stunning effect. The grapes are also "refreshed" with deodorant spray.